Archive for the ‘Search Engines’ Category

Yahoo! offers More Search Features

Monday, September 7th, 2009

After Yahoo’s deal with Microsoft regarding the search outsourcing, Yahoo is still making news in proving that they still in online search circle. Coming to its users, Yahoo offers new user interface changes to its search results.

One thing noticeable of these changes is Yahoo’s three-column design template. Actually, this isn’t the first time for a search company to offer three-column search page. In June 2007, Ask 3D introduced this kind of template but decided to pull it out after a year. Early in May, Google released the same template through the feature ‘Show Option.’ And on the last weeks of May, Bing offered their own three-column design.

Also featured on this Yahoo’s latest design, its left-most column is where you can find other add-ons such as search applications, site filters, data filters and assistance.

The Google feature ‘Show More Results’ is a cool thing similar to Yahoo’s newest ‘Site Filters.’ Yahoo’s version is more kind of consistent and is easier to find on the search page.

Also, Yahoo offers results from social network sites which is a pretty helpful piece of add-on. The ‘Search Assist’ feature help users to refine their searches. ‘Real Concepts’, another added feature of Yahoo’s newest template, uses the concept of drill down to provide more helpful results.

Another cool application is Yahoo’s calculator. Of course, the site offered this before but this time, it offers an actual image of the calculator that lets you do the mathematics like the usual. Plus, the Magic Eight Ball and the new Search Pad makes the site more user-friendly.

Google expands YouTube Partnership Program

Sunday, September 6th, 2009

To continuously gain more profit from YouTube, Google finally extends the YouTube Partnership Program (YPP) to other people.

In a recently released report from Google, they explained that they are offering a revenue-sharing deal with people who has videos gaining popularity on YouTube. In this way, its like Google is offering a win-win solution to both YouTube and its users.

According to the said report, Google will send out emails regarding the ‘Enable Revenue Sharing’ message next to their videos the users videos. Again, this is only applicable to those who have uploaded popular videos on YouTube in a condition that the number of views are accurate, frequency of the video being popular and its compliance with the site’s Terms of Service.

This project is said to boost YouTube’s revenues as its users will now start campaigning for their own videos. Though YouTube is one of the popular sites in the US, after Google’s acquisition to the site, it is expecting to gain back its $1.65 billion stock deal within the three years.. Hoping for a positive result, Google said that these will promote YouTube well to more users and visitors.

Google to provide More Accurate Traffic Updates

Saturday, September 5th, 2009

On its quest to provide a more reliable traffic update thru its own service – Google Map, Google recently announce that they are using location-enabled mobile phones to access real-time traffic data.

Using Google Map’s My Location, users send anonymous data thru their GPS-enabled phones to Google describing their speed in moving in a given area. By combining these bits of data with others, Google provide these information back to users to inform the updated traffic layers.

In this way, Google needs user’s cooperation to get accurate data though it didn’t require much effort. Google said that users will just have to turn on their Google Maps before driving and as more people participate on this data transmission, a more accurate traffic report will result.

One catch on this is the users privacy. With this, Google assured that all information sent to Google thru this process will remain anonymous and will permanently delete the data once captured for traffic update purposes.

Also, Google said that this service will be available not only to iPhone and iPod Touch users but also to other smartphone platforms.

Adsense Expanded to Lithuania, Latvia and Ukraine

Friday, September 4th, 2009

Do you handle a site in Lithuanian, Latvian or Ukrainian? Then you should rejoice because you can now have Adsense into your sites. If you have not applied for an account, now would be the right time. Get those blogs up and get the content rolling and get your Adsense account now.

To do this, simply visit Adsense at adsense.google.com and apply for an account. When approved all you need to do is generate an ad code and place it on your site and Adsense will immediately populate it with relevant ads. Adsense is one of the greatest ways to monetize a site and it is working for both beginners and experts.

Information on Adwords’ Mouse over Effects

Thursday, September 3rd, 2009

The complaint on misleading ads has always existed. Some ads are formatted in such a way that it will provide real information only to find out that it leads to a useless website. This happens when the titles and descriptions of ads are misleading and the owner of the website advertised is merely concerned about hits.

With this concern, a member of Webmasterworld thought about having information show up as a person hovers over the text link. This will give the person enough time to think if the site is really worth the visit.

My problem with that is that advertising is meant to lure or bait people. Not in a bad way, but the idea is to create interest and then have people take a look. Words are formatted in such a way as to encourage interest. If more information about the site is going to be shown in the mouse over, it will only be formatted in such a way as to reinforce the original ad. So it is a pretty useless idea if you will ask me.

Google Wave to be Launched

Wednesday, September 2nd, 2009

As Bing has been developing some new ways to capture the audience, Google will not be left behind. They are also working in their rooms to create new applications that will capture their market. One such application is Google Wave.

In this age, multitasking has been second nature to us. In fact, having all things in one secure place is better than having them in multiple areas. This is what Google Wave will do. They will integrate all the important communication and documents in one place.

When I saw the preview, it reminds me a lot of Google apps. It is like creating a place in your browser where everything is integrated. But Google Wave is so much more. It can let people communicate and work together while sharing important texts, photos, videos and more.

The goal of Google wave is common workspace. Online jobs are normal nowadays and projects must be collaborated on an online setting. Google wave does just that. But this does not mean that you should also be online for the wave can rewind back so you can see what has happened. Like Google Docs, editing is done in real time so participants can easily communicate and tell the others what they think. It is a very convenient tools for different types of projects.

AOL sues Advertise.com

Friday, August 28th, 2009

For fairness in business legalities, AOL sued its rival company Advertise.com for infringing rights for the sites Advertising.com and Ad.com.

According to the papers filed at the federal district court in Virginia, AOL says that its rival confuses customers for the site’s name Advertise.com as they might think that this affiliated with the AOL brands Advertising.com and Ad.com.

Though AOL may have the point in suing Advertise.com, the name is still generic to be trademarked. This is the defence of Advertise.com on its lawsuit filed against AOL in California.
But to AOL, if the generic defense of Advertise.com will win their lawsuit, their logo will still continue the battle as Advertise.com has similar logo with that of AOL brands.

Yahoo imitating Twitter?

Wednesday, August 26th, 2009

Twitter is just so popular today. Millions of people around the globe are getting hooked with this micro-blogging tool so every company in the internet field is eyeing Twitter to be part of their assets, or to make similar applications.

This is something the tech world is seeing Yahoo. After a series of actions to promote and develop its internet-based services, who would not notice its similarities or inclination with the most popular social tool today - Twitter?

Check these services that Yahoo launched this year. Realizing the efforts of coming up with these projects, you’ll find out that Yahoo has something with Twitter.

Take a note of Yahoo Meme, a Twitter-like tool first launched in Portuguese version and has its Spanish counterpart today. This service is so much similar with Twitter, you can post updates thru texts, video or photos.

Another one is the TweetNews which utilizes Twitter to re-rank Yahoo’s latest search results. Yahoo’s Home Page also features another Twitter-like application where you can post messages to your account. Even Yahoo’s most popular property, Yahoo Mail, added its newest feature where you can update your status inside Yahoo Mail.

Other Yahoo-based services with Twitter inclination include Know Your Mojo and Important People.
As Yahoo puts it, they are just trying to be more social this year.

Nokia, Microsoft to dominate Smartphone Industry

Monday, August 24th, 2009

Nokia, the world’s leading cellphone manufacturer, and software giant, Microsoft , announced last Tuesday, August 11, 2009, that they will be bringing Office to Nokia users.

The collaboration of the two companies includes marketing and development of the Microsoft Office Mobile to run on Nokia’s Symbian operating system. The alliance came up to dominate the smartphone industry for business users which is currently Blackberry holds the most number of users.

Microsoft’s instant messaging service in mobile, Communicator Mobile, was the first Microsoft Office product installed to Nokia smartphones set next year. Other Microsoft Office’s products to follow include Word, PowerPoint, Excel and OneNote.

Google to improve Current File System

Sunday, August 23rd, 2009

Google is making a stronger backbone for all of its services such as Search, Gmail, YouTube and Wave. According to The Register, Google is working on version of two of its current Google File System (GFS). This new version will replace GFS after ten years of being of service to Google.

This new system is absolutely different with Google’s release of Caffeine which will be the testing ground for a new Google Search.

One of the primary reason why Google decided to improve the current GFS is that its first version doesn’t handle operations with other Google products including Gmail and YouTube. Originally, it was made to power Google’s search queries and right now, as the company grows bigger, it is being asked to do more. The second version of GFS will handle all Google services and related applications.